Why RTB rose 23.3% on Sep 17 2026: billion dollar media deal
RTB+23.3%on Thu Sep 17 2026
RTB Digital, Inc. Common Stock was up 23.3% on the day at $10.96, ranked #5 on 56.1× its usual five-minute volume, when TapeRank recorded this spike at 11:00 ET during regular hours.
WHAT THE ROW LOOKED LIKE
LAST10.96
DAY▲ 23.3%
5 MIN▲ 5.74%
5M RVOL56.1×
5M $VOL$538K
FLOAT*14.0M
RANK#5
SESSIONREGULAR
* FLOAT IS SHARES OUTSTANDING; TRUE FREE FLOAT IS NOT AVAILABLE
AI VERDICT
JUSTIFIEDCONFIDENCE5/5
RTB is up 26.0%, with a 9.7% burst in five minutes, after announcing a 10-year, $1 billion agreement tied to a major media portfolio migration. The company forecasts a $100 million annualized revenue and EBITDA-positive run rate, making the catalyst substantial enough to support the move despite the unquantified execution assumptions.
WHYA 26% move, including a sharp late burst, is broadly in line with a newly announced long-term $1 billion media-platform deal and $100 million projected run rate.
ANALYZED 11:10 ET · <1 MIN AGO · OPENAI/GPT-5.6-LUNA
FILINGS · 24H BEFORE THE MOVE
- WED 17:00 ET8-K/A — Financial Statements and ExhibitsSEC 8-K/A
- WED 16:56 ETRTB Digital Names James Heckman CEO Under Executive Services Agreement Through 2030Benzinga
- WED 16:45 ET8-K — Departure or Election of Directors or Officers; Financial Statements and ExhibitsSEC 8-K
SESSION LEVELS AT CAPTURE
VWAP10.52
HOD11.52
LOD9.62
OR HIGH11.30
OR LOW9.94
PREV CLOSE8.89
PM HIGH11.52
PM LOW9.87
GAP▲ 27.11%